My creative portfolio.
friends to lovers bookstore
What do you do?
At Enchante Marketing, we specialize in building strong, engaged communities through strategic social media management. One of our standout projects was launching and managing Friends to Lovers Bookstore’s social media presence—growing it from zero to 14K followers in 6 months with a thoughtful and effective content strategy.
Strategic Growth & Brand Resilience
We handled everything from content creation and scheduling to brand identity alignment, ensuring a consistent and compelling online presence. Beyond growth, we successfully navigated crisis communication when the business faced a fire, coordinating with major media outlets like NBC News Washington, Fox5 DC, Washingtonian, and NPR News to maintain visibility and support the brand’s recovery.
read about it
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Washingtonian
Friends to lovers will be the DC Area’s first Romance Bookstore
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Axios
The DMV is getting its first romance bookstore next month
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Washington Post
Fire wrecks romance bookstore. Fans step in, make real-life happily ever after.
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ABC NEWS
Romance -only bookstores steal readers hearts across america